Tuesday, August 25, 2020

The Importance of Branding in Google and Lego Case Study

The Importance of Branding in Google and Lego - Case Study Example Marking is so significant in each industry and PC and correspondences enterprises are likewise not an exemption. â€Å"Brands need to discover a voice that resounds, that shocks and that allures. This implies seeing better your customer, which plainly implies listening more to your customer base† (Social Search: Getting Personal is Getting Evermore Important for Brand Marketers). On account of web crawler business, Google has a voice that resounds, however on account of informal communication, Facebook appreciates that voice. Google is confronting hardened rivalry from numerous others, for example, Microsoft, Yahoo, Amazon, Apple, Facebook and so forth. So as to counter the dangers from such gigantic organizations, viable marking systems are essential for Google. Despite the fact that Google is the main player in the web crawler business, they are not so in long range interpersonal communication industry. Facebook holds the main spot in long range informal communication. Lego then again is one of the unmistakable toy creators on the planet. Despite the fact that they were the fifth biggest toy creator on the planet, they endured part of difficulties in the ongoing past on account of the expanded rivalry. â€Å"The Lego Group’s vision was to rouse the kids to investigate and challenge their own innovative potential† (Lego Group: An Outsourcing Journey, p.2). Anyway they neglected to do as such in a reliable premise and endured serious misfortunes as of late. So as to recapture its lost image picture, Lego is at present actualizing numerous methodologies. â€Å"The system for LEGO’s marking exertion extended from its underlying advertising center into an all inclusive rearrangement that included a few change the board programs and a continuous activity to make and oversee worldwide brand coherence†(Schultz and Hatch, p.6). Job of marking in the Business techniques of Google and Lego Branding holds a significant spot in the busin ess methodologies of both Google and LEGO. Globalization has gotten massive difficulties the worldwide market and it is hard for even enormous organizations to get by in the market with the assistance of conventional brand building systems. Enhancement of business is inescapable at present and better brand picture in one market fragment may not help an organization in different portions. For instance, Google neglected to turn into the main in long range interpersonal communication or web based business despite the fact that they are so in web index business. Same way Lego likewise bombed definitely to hold their top spot in toy advertise on account of their failure to expand in to different regions. â€Å"The name LEGO is a blend of Danish words â€Å"leg† and â€Å"godt,† meaning â€Å"play well†Ã¢â‚¬  (Lego Group: An Outsourcing Journey, p.7). Lego was resolved to convey quality items to its youngsters based customers. They focused a lot on toy showcase alon e which made issues them. Both Google and Lego should focus more on item enhancement and brand advancement methodologies in each section. They ought to understand that better picture in one business portion may not help them in different sections. For every business portions, they need separate brand building procedures. Dangers to the brand values of Google and Lego When begun Google furthermore, Google felt that they can use their image value in web crawler business in person to person communication moreover. They neglected to understand that both web search tool and long range informal communication organizations are completely various organizations and it is hard to persuade the clients utilizing the brand picture alone. At present the

Saturday, August 22, 2020

Andy Warhol Essay -- essays research papers

Andy Warhol At no other time have I experienced more interesting show-stoppers than those done by Andy Warhol. I have been interested about his life since the time I saw his work in Milwaukee. I saw his well known work of the Campbell's Soup Can. By survey this, one can tell he isn't your normal craftsman. I'm certain his life is loaded with intriguing occasions that molded him into what his identity was. As a craftsman myself, I might want to become acquainted with an amazing foundation. I may then have the option to value his styles and get why and how his functions were made. His life is as intriguing as his aesthetic magnum opuses. Andrew Warhola (his unique name) was brought into the world one of three children of Czech migrants, some place in Pennsylvania on either August 6, 1928 or on September 28, 1930 (the date on his birth authentication). His dad kicked the bucket when Andy was at a youthful age. Subsequently, it constrained Andy into a profound misery containing absence of self-assurance. Much of his young life has been left well enough alone. Nonetheless, he reported being bashful furthermore, discouraged in light of the fact that he never felt OK with his homosexuality. His youth life may have been brimming with the torment that youngsters tossed at him for being the distinctive individual he was. He had the option to go to school. After graduating with a Bachelor of Arts degree in pictorial plan from Carnegie Foundation of Technology in 1949, he went to New York City with Philip Pearlstein, who was a kindred understudy that later turned into a notable pragmatist painter. In 1960, Warhol at long last started to paint vigorously and to see workmanship truly as a profession. He started his vocation with business drawings of ladies' shoes. In 1961, an early indication was his Dick Tracy, an amplified variant of the comic strip that was set in the window of Lord & Taylor's retail chain. He emulated his own example to prop up in the celebrated "pop art" track. Warhol's utilization of pictures are so near the pictures themselves, because of the photographic silkscreen strategy, which is a procedure of applying the equivalent picture again and again without changing the first. In 1963, he started transforming film into his next stylish. He was the recorder of the world around him. Warhol considered this to be as populated by tricksters of different sorts, roused to a great extent by cash and the merchandise it would purchase. Later that one year from now, he began to analyze in underground film. In the late 70's he ... ...Amis 1732). Others considered the to be as a shortsighted record of occasions. "His journals are pretty much just records of who went where and did what with whom, that any other individual who'd been along could have kept" (Plagens 1732). It's really awful he didn't begin the journals prior in his life, for example, the 60's, "when it would have been additionally fascinating to know what he did and whom he was with, rather than holding up until 1976 to begin" (Plagens 1732). Some even grumbled of the altering work done by Pat Hackett. "One issue with the journals is their postmodern clean, for example, the easygoing editing and editing" (Trebay 1732). The explanation the editorial manager didn't fit up to standard was the negligible reality she needed it to sound how Andy clarified the day. "...still the book is incredible social history with its lip-smacking stories of cold, sexless relationships, its gimlet-peered toward perspective on others' prosperity, and its wild unclosetings" (Trebay 1732). I, myself, found the book very engaging and an incredible impassive gander at the renowned and their regular day to day existences. It might have been sorted out better and consolidated a piece, yet none-the-less it was as yet intriguing and kept me perusing.

Thursday, July 30, 2020

Collaboration In Procurement And Commissioning Within Britsh Public

Collaboration In Procurement And Commissioning Within Britsh Public Collaboration In Procurement And Commissioning Within Britsh Public Services â€" Essay Example > The public sector has a great responsibility of quality service delivery to the public and one way of enhancing quality service delivery is through collaborative procurement. The term procurement according to Uyarra (2010, p. 2) refers to ‘the process of acquiring goods, services and works by government or public sector organisations, both from third parties and from in-house providers organizations’. Public procurement aims at ‘delivering value for money as well as social inclusion, sustainability, regeneration, employment generation and support for small businesses (Uyarra 2010, p. 2). On the other hand, commissioning goes beyond procurement to cover identification of public needs, planning, sourcing, delivery, and performance management (Uyarra 2010, p. 12). To improve service delivery in the public sector, it is important for public and private sectors to partner together to ensure community participation in design and delivery of services (Uyarra 2010, p. 12). One of su ch partnerships is in collaborative procurement/purchasing that entails partnering of two or more organisations in the acquisition of goods, works and services as well as in the sharing of information and resources (Uyarra 2010, p. 12). This paper focuses on collaborative procurement within Lancashire Constabulary, which is part of the Police Procurement North West (PPNW) that was formed in 2010 with the aim of improving service delivery through partnerships as well as making it easy for tender bidders to apply for tenders. For collaborative activities and in particular collaborative procurement to be successful, the right governance, policies, measures, agreements, systems and processes need to be put in place (Killin 2010, p. 3). Lancashire Constabulary can collaborate with other police departments and local authorities within Lancashire to improve public service delivery. In fact, it has taken a big step by being part of the PPNW, which is composed of all of the North West Regio n Police Forces. Lancashire Constabulary can achieve economies of scale as well as other social benefits by doing collaborative procurement with other public sectors. There are several buying activities that Lancashire Constabulary can practice collaborative procurement. Firstly, this constabulary can jointly purchase energy with the local authorities and police departments in Lancashire to reduce the costs on energy. Through collaborative procurement of energy from power supply companies, the constabulary will cut on procurement costs as well as save on time that is spend on planning for procurement. This benefit of bulk purchasing has been supported by the NIEP for the Built Environment (2010, p. 4) and recognises that bulk purchasing is cheaper and reduces the number of suppliers. Secondly, Lancashire Constabulary can collaborate with the other police departments in Lancashire in the purchase of water from the water supply companies. This, like the collaborative energy procurem ent will reduce supplier numbers as well as improve the service delivery. The service delivery will be faster because there is the power of the masses unlike when an organization is purchasing utilities individually. Another area where the Lancashire Constabulary can be involved in collaborative procurement is in the purchase of staff uniform for the different police units. Through collaborative procurement with the members of the Police Procurement North West (Cheshire Police, Cumbria Constabulary, Greater Manchester Police, Lancashire Constabulary, Merseyside Police and North Wales Police), Lancashire constabulary will reduce supplier numbers and also reduce the expenses of purchasing since bulk purchasing is cheaper.

Friday, May 22, 2020

Volunteering At A Food Pantry - 890 Words

Have you ever wondered where you would rest your head at night? Where you would find your next meal? How would support your family given unforeseen sudden circumstances? I’ve never thought about the importance of these questions until a recent experience I had volunteering at a food pantry. There are organizations whose main purpose is to help those in need and provide resources to members of the community who are going through difficult times. A food pantry is a non-profit community serviced organization that provides members of the community with groceries and resources. From volunteering at this food pantry I learned more than ever to never â€Å"judge a book, by its cover†, or in other words, even though I person may look well put together on the outside, you never know what it is they are dealing with on the inside. I’ve encountered homeless members of the community, people who have suffered from physical abuse, and people who have experienced unexpected dis asters such as house fires to expected job layoffs while volunteering at a food pantry. I’ve also come to appreciate everything that I have in my life from the roof over my head to the food in my stomach and that some people are less fortunate than me. Recently I was given the opportunity to volunteer at the grand opening of a food pantry ran buy a local church. I was first approached with this opportunity by a family member, I wasn’t quite sure what exactly what a food pantry was and what it took to operate it. IShow MoreRelatedEssay about Persuasive Speech: The Benefits of Volunteering1127 Words   |  5 PagesStatement: Volunteering in your local community will help those around you and help you feel like you have contributed something positive and it is easier than most people think. C. Speaker Credibility Statement: If we all did our part to help those in need, our community would be a better and safer place to live. By doing this, we can achieve a greater sense of accomplishment. I try and do five or six volunteer activities each month and can tell you of the personal benefits from volunteering that IRead More St. James Food Pantry: How Homeless can Occur881 Words   |  4 Pagesâ€Å"When I give food to the poor, they call me a saint. When I ask why the poor have no food, they call me a communist.† Helder Camara What is hunger? According to dictionary.com, hunger is feeling of discomfort or weakness caused by lack of food. A person that has no shelter, love and food is considering being homeless. This makes their demand for food and shelter high. Poverty, for centuries has been look over in the United States of America, and for America to have one of highest poverty ratesRead MoreThe Importance Of Volunteering In Community Service764 Words   |  4 PagesVolunteering in my community services programs for various activities has been the most important and influential thing that I can offer to my community. It has allowed me to show honestly, integrity, and hard work. Volunteering far supersedes financial gain since time has the ability to expand one’s perception of availability. Activities such as volunteering at the local food bank, trash pick-up, or mentoring at elementary schools are considered meaningful volunteering activities, which I have beenRead MoreReflection Paper On Hig h Socioeconomic Students Essay1350 Words   |  6 PagesLeast of the Brethren is a local food pantry in Pinckneyville, the organization I choose to plunge for my assignment. I am choosing this culture because of the high number of low socioeconomic students who attend schools in our district. I believe it is important to understand the needs in my area in order to connect with future students and their families. There is a need for support in my area to assist these families in feeding their families. I was able to substantiate my assumptions regardingRead MoreFactors That I Have Learned Over The Course Of 8 Weeks1036 Words   |  5 Pagesremaining of the semester. Our Service Learning Project. You were able to choose a service of your choice to spend a few days volunteering your time at. I chose to volunteer at a local Food Pantry at a church in town. I began by contacting the supervisor so to say for the pantry. I explained my class project and what I was hoping to learn from s pending a few hours with them. The pantry is only open on Tuesdays every month, for about 5 hours. I was able to spend two Tuesdays gaining knowledge of what allRead MoreExperience Paper Volunteering1305 Words   |  6 Pagesï » ¿ Experience Paper Volunteering Psy/215 December 7, 2014 For this paper I took a look at possible volunteer opportunities in my local community. I gave examples of what opportunities were available and how to find information on how to become a volunteer. I choose to use google as my research criterion and found a very resourceful website with the information I needed. As you read my paper you will find information about being a volunteer, what benefits it has, and what opportunitiesRead MoreLow Income Families Dealing With Hunger As My Population Choice1328 Words   |  6 PagesLow income families are struggling every day not only to pay their bills but to put food on the table for their families. There are many obstacles that prevent parents from being able to provide meals for their family and that is because they are either running a household alone, have a low income, or cannot find a job. â€Å"Hunger was associated strongly with unemployment, part-time employment for economic reasons (i.e., because more work could not be found), not working because of a disabilityRead MoreServant Leadership Essay1630 Words   |  7 Pagesperson inside and out. From volunteering in a thrift store through my church, to working in a food pantry, and in the children’s ministry at church. Volunteering is something I have always considered important. I feel like if you are going to be a strong servant leader, you have to step up and lead by example. I have always had this drive to want to set an example for those around me that volunteering can make a change in our world. During my experience with the food pantry, I never knew who I was goingRead MoreSchools Like Crispus Attacks Are Not More Disadvantaged?1137 Words   |  5 Pagesthat do have the means. This has historically been a very conflicting topic when it comes to the data that has been gathered. This is because of a variety of different factors that have been studied to try and explain the phenomenon. After volunteering with the pantry and the distribution center, I feel that there is something to be said when coming from a place of means. When comparing the different schools here in Indianapolis it can be seen that schools like Crispus Attacks are typically African AmericanRead MoreAdvisors At The Local Food Bank1741 Words   |  7 Pagesopportunities for those who work with us to do the same. Starting in 2016, Advisors Excel has made a commitment to deploying a group of approximately 50 employees one afternoon a week to help in the community. Whether it’s helping at the local food bank, volunteering at the Boys and Girls Club, assisting with neighborhood cleanup efforts and helping organize and staff, community events, Advisors Excel will donate roughly 5,000 hours of volunteer time to its home community every year. They believe in making

Sunday, May 10, 2020

What is Truly Happening with Best Term Paper Writing Service Online

What is Truly Happening with Best Term Paper Writing Service Online Let our writing service solve your academic difficulties and give you a possiblity to concentrate on things which are important. When it regards our service, we've got affordable price as a result of lack of surcharges. So, you might rest assured your term paper service will be delivered by way of a pro. There's, obviously, a limit on the variety of pages even our very best writers can produce with a pressing deadline, but usually, we figure out how to satisfy all the clients seeking urgent assistance. Our writers will thoroughly examine your very first instructions to make sure that completed order meets all your expectations. If you're using writing services online for the very first time and not certain how it works, you may always contact our support agent who will aid you through all the stages starting with the purchase placement right until the last paper is delivered to you. Our term paper writing service permits customers to pick the writer they wish to work with based on their abilities and assignment requirements. The absolute most daunting phase of writing a nice term paper is at the beginning. All our writers are native English speakers, which means you may not worry about your paper, it's going to be written perfectly. It ought to be evident that there's a qualit y English speaking writer who's going to compose the paper from scratch. Not all research paper writing services are the exact same, however, therefore it's important you don't simply select the very first custom writing service firm that appears on top of your Google search query. Making the choice to employ a custom writing service is critical. On the principal page of our website you'll find the list of all the companies we've reviewed up to now. If you're looking for the ideal writing services online, you're in the proper location. There's an array of professional writing services on the internet and every student seeks to get the best one. A professional writing service can create all the difference on Earth. Basically, editing and proofreading services are rather indispensable for business people who must draw up a substantial number of documents routinely. A professional writing service can make all of the difference on earth. Because of this from using our services, you will be given a custom-written paper you may use for your own purposes. To acquire the best one that you must observe an extensive number of services which give you different benefits. Using our services is totally safe. When you're confronted with a type you haven't written before you require the support of the best. If you choose to get a research paper from our website, you'll get a wide variety of benefits. If you choose to receive a research paper from our site, you are going to receive a wide variety of advantages. Hence, in the long run, the essay won't only be honed to perfection in conditions of language but also customized to each applicant. Nonetheless, writing different essays is a vital part of the educational procedure. Thus, you can buy the very best custom essays without a concern. It's a fact that it is possible to try and just take someone's pre-written term paper from the web. Just describe what you need and want your paper appears like and we'll satisfy your requirements without difficulty. A personalized term paper is basically focused on a specific topic that necessitates specific research. The Most Popular Best Term Paper Writing Service Online What it is essential that you write my paper. What it is important that you write my paper. Writing a research paper may be an intimidating chore. Research paper writing service is an excellent option. Since you may see, it's much simpler than you think to order from an academic paper support. You might not enjoy some portions of the paper delivered by us. The full paper will be based on it. However urgent it is, we will create an excellent paper for you. What Best Term Paper Writing Service Online Is - and What it Is Not It's possible to find aid from quite a few on-line essay writing service. Be certain you get essays from now to get a specific article support. Our 1-hour essay writing service may be an ideal solution for you. Locating a worthy essay writing service at an inexpensive price isn't a very simple endeavor for an inexperienced student.

Wednesday, May 6, 2020

Historical Context Versus Human Behavior in “The Scarlet Letter” Free Essays

string(28) " highlight this point more\." â€Å"The Scarlet Letter† was set in Boston, Massachusetts in the mid 1600’s and follows the backlash of the sinful act between Hester Prynne and Boston’s own Reverend Arthur Dimmesdale. In an ironic and masterfully executed red-herring type twist, Dimmesdale himself publically calls for Hester to name her sinner-in-crime in the beginning of the story, which she adamantly declines to do. The reader, at this point, does not know that Dimmesdale is her adulterer, but knows that the game is afoot. We will write a custom essay sample on Historical Context Versus Human Behavior in â€Å"The Scarlet Letter† or any similar topic only for you Order Now Hester is given a scarlet â€Å"A† to wear upon her chest for her sin and bears the â€Å"A† with a sense of purpose and dignity, even embroidering it with gold thread. Hester and her daughter of sin, Pearl, end up living in a small cottage where Hester earns a living with her skillful needlework. And, in an attempt to show her shame, yet revel in it, Hester only dresses Pearl in scarlet dresses. Hester’s long-lost and presumed dead husband, Roger Chillingworth, returns to find Hester in prison for her deed and informs her that she is to tell no one of his identity. Much later, once he establishes himself in society with a false identity as a physician, he is summoned to help the ailing Dimmesdale. Chillingworth begins to believe that Dimmesdale might be suffering from a malady beyond the physical which brings him to discover that Dimmesdale is an adulterer and Pearl’s father. Enraged and seeking revenge, Chillingworth plots to destroy Dimmesdale. Dimmesdale is so fraught with guilt at this point that he punishes himself physically, fasts, and staves off sleeping for a constant vigil. He feels a deep sorrow and horror for what he has done to Hester’s husband and tells Hester, at which point she begins to see that Chillingworth must be behind Dimmesdale’s quickly declining health. Hester and Dimmesdale have a moment in the woods where she confesses that Chillingworth is actually her husband. Dimmesdale is willing to face the truth. They plan to set sail for the Old World immediately, and in an act of freedom, Hester removes her â€Å"A† and lets down her hair. Pearl becomes so distraught that Hester has to once again don her shame, and this time it is with true sadness. They must wait until after Election Day to set sail and Dimmesdale eagerly begins his final, enlightening, sermon. At the end, he brings Hester and Pearl up on stage and confesses everything to the town. This, of course, ruins Chillingworth’s plan to destroy Dimmesdale as he watches with fury while everything is revealed. As the story ends, Dimmesdale dies on the public platform after his confession, Chillingworth dies a year later, and Pearl inherits his fortune. Years later, Hester is buried next to Dimmesdale in the town cemetery. In 1841, Hawthorne wrote a letter confessing that he was beginning to despise life in Salem and asks, â€Å"dost thou not think it really the most hateful place in all the world? My mind becomes heavy†¦nothing makes me wonder more than that I found it possible to write all my tales in this same region of sleepy-head and stupidity† (Moore, 2). He wrote this letter to Sophia, his wife, and it represents very clearly what he thought of his town of Salem and his Puritanical upbringings. It is from this resentment that â€Å"The Scarlet Letter† was born. Going further back in Hawthorne’s life, his â€Å"father died†¦when he was four, an age at which, according to Freud, the male child forms a crucial attachment to his mother†¦consequently, he was able to supplant his father in his mother’s affections. His attachment to his mother became an impediment to his psychological maturation†¦especially when [she died]† (Kennedy-Andrews, 107-108). According to this information, â€Å"The Scarlet Letter† becomes an easy and remarkable parallel to Hawthorne’s own personal life. Hester’s husband dies while at sea, leaving her to believe him dead and free to seek new male companionship. A reader could parallel this to Hawthorne’s life in which his father died and his mother was left to seek new male companionship, albeit, with her own son. This parallel can be defined even further as â€Å"throughout the story Hawthorne continually defines Hester in terms of motherhood†¦and in the very beginning of the narrative, Hawthorne establishes Hester’s relation to the Oedipal underpinnings of the story† (Kennedy-Andrews, 108). As the Oedipal complex goes, the son seeks to supplant his father for his mother’s affections. In most cases, as Kennedy-Andrews remarks, the son is forced to contend with a very real father figure for these affections and becomes fearful and backs down (107). In Hawthorne’s case, without a father figure from such a young age, he became the man in his mother’s life and the Oedipal complex became fulfilled. In fact, Hawthorne’s work â€Å"aims to produce an invisible change, an internal deepening like that which transforms the letter even as its form remains identical† (Kennedy-Andrews, 81). Hester’s attitude towards the â€Å"A† is to wear it, not with resignation, but accepting it as part of her life. Embroidering it with gold and crafting scarlet dresses for Pearl to wear signify this transformation externally. It is internally, in Hester’s character, that the letter changes much more significantly. She wears it as part of her life, accepting what she did, but the shame she feels slowly transforms Hester into a woman respected within the community. And the shame she once felt for Pearl is transformed into pure, satisfying love for a creation—despite the fact that Pearl was consummated through sin. In the 1600’s the act of sin and breaking from religion became the greatest crime and the basis for Puritanical beliefs. In this, and perhaps only this, Hawthorne follows history and makes a poignant mockery of the human condition—most precisely, the value stripped from women when they fall so far from grace as to partake in human desires. The fact that Hester’s human desire happens to be a religious leader of the community only serves to highlight this point more. You read "Historical Context Versus Human Behavior in â€Å"The Scarlet Letter†" in category "Papers" Hawthorne’s use of symbolism throughout further demonstrates how the mores and ideals of the Puritanical community practically destroyed the very reason that the Puritans came to America in the first place—for freedom, as we are taught in history, without persecution or tyrannical leadership. Instead, the characters within â€Å"The Scarlet Letter† created their own sense of justice: persecuting women who are not obedient and compliant, like Eve from Biblical lore (before she forces Adam to eat the cursed apple, of course). As a historical work, â€Å"The Scarlet Letter† cannot be trusted as to the accuracy of events or people involved. Hawthorne â€Å"attempts to undermine the Puritan community’s judgment of Hester by employing a sentimental nineteenth-century narrator, uninformed about the spiritual complexities of the story he tells† (Thickstun, 133). This is where Hawthorne’s work loses all credence as a historical work of the 1600’s. His narrator is fully nineteenth-century, exposing views that simply did not exist within society until Hawthorne’s own time. While his views make for a compelling and entertaining story, they falter in historical truth. However, if this work is looked at closely, it becomes clear that Hawthorne’s life in the mid 1800’s actually serves as a greater historical reference for the morals and attitudes presented in the story. Historically, it can be said that yes, there were inhabitants in Massachusetts during the 1600’s, and they did profess Puritanical beliefs, much like the inhabitants of Boston where â€Å"The Scarlet Letter† takes place. However, the story within â€Å"The Scarlet Letter† is not that of history, it is that of human behavior and is better studied for a glimpse into humanity than for historical truths. In fact, â€Å"The Scarlet Letter† should not be read if the reader is hoping to find strong roots in historical context, but can be studied, to great reward, if a reader is in search of a tale inspired by true human emotions brought on by the politics enforced by a strong Puritanical society. Hawthorne used the politics and resulting changes in humanity from his own time period to form the characters and interactions in his work. In looking at the characters, Hawthorne â€Å"penetrates their subconscious minds and grapples with the secrets and compulsions he finds there. He too, plays master to his fictionalized slaves. And in recognizing this, he too, saw himself as a kind of spiritual villain, a marauder of the mind, and this perspective endows all of his work in both its technique and creation with an air of brooding and ineradicable guilt† (Reynolds, 50). It cannot be said that he ignored events from history or took a specific view on them; however he created his own history with the lives of Hester Prynne, Reverend Arthur Dimmesdale, their resulting daughter, Pearl, and the lives of those they touched. Historically, in an effort to determine whether Hawthorne’s descriptions are accurate, one can look at the values of the Puritans as a basis for study. Beyond the social, cultural, and actions of the characters, however, â€Å"The Scarlet Letter† leaves much to be desired for historical accuracy. In truth, Hawthorne based the story upon his own cultural times, placing his characters into a time period in which he knew prejudices against sin would make a marvelous tale. By his time, the Salem witch trials were well known, and his background in Puritanical beliefs would have made inserting characters into that background an easy feat. Hawthorne, it can be decided, focuses on the story within the backdrop—how the characters themselves shape history—and seems unconcerned with literal historical events within his tale. As to my opinion about historical events, no, Hawthorne did not change them. What he did was to make me see, very clearly, how easy it is for one person to become the focal point of sin within a community. To paraphrase Gary Scharnhorst’s â€Å"The Critical Response to Nathaniel Hawthorne’s ‘The Scarlet Letter’, the word â€Å"adultery† is never actually used within â€Å"The Scarlet Letter,† yet a reader understands very clearly by the attitudes of the characters that Hester has committed the worst of all sins and has to be physically, outwardly punished for all time. The one thing that separates humans from the other animals of this world is the ability to choose between right and wrong. Animals are unable to make this rationalization. But, as Hawthorne has so adeptly shown, the choice is often a non-issue when swept away by the driving force of a larger crowd. On their own, humans can choose between right and wrong without consequence. In a group, a dissenter would be punished just as Hester was—marked publically for all to see. In this, Hawthorne is a master. The fact that he based his work in a well-known time period serves no greater purpose than for dramatic effect. His story would be the same if set in any other time period, with any other sin. Imagine if Hawthorne had written about a young servant girl during the reign of King Henry VIII. She could have born his child or spoken out against Catholicism and been given the same fate. Her fate probably would have been death, and in his punishment, Hawthorne was delicate—if anything he is historically inaccurate here. Witches and women of less than perfect repute were often put to death, not degraded by wearing a public symbol. In this he was kind, but from the outcome of the story we know why. He wanted Pearl to grow up through the castigation of her mother and still prosper in the end. The object of sin became the reason for Hester’s being, and a powerful symbol of a different kind of justice. A pearl, after all, within a dark sea that appears to be full of tragedy and strife, can still become a most beautiful jewel. Truly, â€Å"The Scarlet Letter† is a work of fiction. The characters are not real and their lives did not play out in known history; however, what Hawthorne presents, and which I feel is more important, is what could have happened. The moral of his work is not to retell an unfortunate act, but to show the nature of human character and how there is a moment where a choice must be made between good and evil. The fact that Hawthorne was raised with Puritanical beliefs only seems to lend more weight to this theme. And this is what I enjoyed about â€Å"The Scarlet Letter. † Hawthorne’s life fills the pages of his work with a profound message for humanity. The scenes could have played out in any society, based upon any sin. Hawthorne even leaves a bit for the reader to infer about humanity with the final line of the book, â€Å"on a field, sable, the letter A, gules [or, is stained red]† (Hawthorne, 201). From this, we can ask: â€Å"does the scarlet letter stand for sin or for cleansing? Is the epitaph a word of despair or hope? In what direction did Hawthorne intend to lead our thoughts? If asked, he would have said, ‘read out of your own heart’ † (Scharnhorst, 131). And this, I think, is what readers should remember when studying his work. Being human means making choices based not only on who we are, but who others around us are and how they choose. Following the crowd, while most do so without thinking, is not always the best choice and does not, as in the case of Hester, serve the right kind of justice. In the end, once the truth is revealed, Hester finally finds peace, and the fact that her peace was granted, not by the town that punished her, but by her adulterer, is most striking of all. How to cite Historical Context Versus Human Behavior in â€Å"The Scarlet Letter†, Papers

Wednesday, April 29, 2020

Middle East Conflicts

Introduction History about the conflict in the Middle East reveals that the close of the 1800s showed increasing concerns regarding how the Jews would prevail over the maltreatment and anti-Semitism in Europe. Global leaders agreed that the way out of the quagmire was the establishment of a Jewish nation in the Middle East. Studies show that the British Empire had created a territory in Palestine between 1920 and 1947.Advertising We will write a custom essay sample on Middle East Conflicts specifically for you for only $16.05 $11/page Learn More This would have made it effortless to compel the Palestinians to accept the Jewish people in their land (Rowley and Jenis 78). The Palestinians are said to have been existing in calm and harmonious ways for many years. However, the migration of the Jewish to Palestine increased. This raised tension in the Middle East since the Palestinians were awake to such developments. The British allowed the Jews to explore t he land freely with the latter group gradually and steadily occupying the land. This has been viewed as a contributing factor to the instability in the region. The impact of the immigration and policies used by the British Empire continues to be felt in the modern Middle East. The Palestinians are always at war with Israel due to the Israeli occupation of the Gaza strip. Problem Statement The bloodshed in the Middle East is a common phenomenon that has been felt for decades. In fact, in searching for an impartial solution, one must come to terms with the cause of the persistent conflicts that resulted in the deaths and suffering of the Middle East populations. The political and social instabilities in the Middle East appeared to be the creation of the British. When we approached the end of colonialism, Britain coerced the natives to oppose the Ottoman Empire. This was founded on the fact that the Ottoman was receiving support from Germany with an assurance of the support to create n ew nations including Palestine. However, this was not realized as the British foreign secretary called Lord Balfour showed up the assistance for the formation of the Jewish state. The Balfour Declaration facilitated the formation of a new Israel state. Besides, a significant number of academicians and researchers are inclined to believe that the Middle East disagreements are linked to Islam.Advertising Looking for essay on eastern europe? Let's see if we can help you! Get your first paper with 15% OFF Learn More However, the truth is that the regal heritage, rising poverty, competition for natural resources and the compelling of the Jews on Arabs are the primary sources of conflicts in the Gulf and adjacent regions. The conflicts between Israel and Palestine spill over to the adjacent states. Israel claims that Palestinians, majorities of whom are Muslims, are terrorists targeting Israel interests in many world locations. Israel landmarks in the country in the past hav e been a target of terrorism. In recent months, tension has been growing in Africa as terrorists propagate terrorism acts to Israel landmarks in foreign countries. The most recent was the Westgate siege in Kenya where close to a hundred people were massacred and hundreds injured (Gettleman and Kulish 1). Research verifies that the disagreements in the Middle East are correlated to the resource division and distribution of the Arab territory. Conversely, the international relations academicians in an effort to investigate the root causes of human sufferings have conducted extensive studies in the region. The goal of the current study is to demonstrate through research that the conflicts prevailing in the Middle East are artificial. They can perhaps be unraveled through dedicated dialogue among leaders in the region as well as the international community. However, there are strong indications that the West is not interested in solving the ever-increasing tension in the Middle East par ticularly between Israel and Palestine. When other countries attempt to occupy a neighboring state, the US is always in the forefront to resist and condemn such acts. In Israel case, the US appears to ignore the fact that Israel occupies a foreign land without justification. Israel does not cave into demands by Islam states to abandon the urge to continue occupying the Gaza Strip. The fact that the international community is silent about the occupation that has been the source of conflict in the region raises eyebrows.Advertising We will write a custom essay sample on Middle East Conflicts specifically for you for only $16.05 $11/page Learn More Rationale and Significance This study explores some of the root causes of the conflict in the Middle East particularly those involving Israel and its neighbors. The conflicts in this region affect the performance of the neighbors even when they are indirectly involved in such conflicts. This study is critical as it sheds light on one of the global concerns that is associated with terrorism. In fact, most people who are not informed about the causes of the Middle East conflict believe that terrorism is a doctrine for the Islamic faith. In essence, the extremism observed in the Middle East societies that often culminate in suicide bombing is a result of frustrations in the societies. The Palestine population is frustrated and oppressed by the Israel occupation of the Gaza Strip, which has significant resources. Palestinians who do not possess land consider the occupation as aggression against the state. They claim that if Israel left the Gaza Strip, they would have a place to live in during their existence. This study brings into attention the causes of these conflicts. The research will offer a platform for the international community to seek ways in which the root causes of such tensions may be resolved in order to mitigate the resultant armed conflicts. Research Plan This research has bee n conducted in accordance with the Toulmin school of thought where the respect for other people’s views is paramount. Founded on this, the study focuses on examining the underlying assumptions on the general case as depicted in the Middle East conflict. The assertions that the sharing of resources particularly land led to such conflicts will be supported through scholarly works of other scholars. However, this research does not dispute the fact that other factors also contribute to the persisting conflict. Benefits of the Study The study can be utilized effectively in understanding the ever-increasing Middle East conflicts. Based on this, the global policy makers are in a position to make informed decisions through reviewing the tenets of this study.Advertising Looking for essay on eastern europe? Let's see if we can help you! Get your first paper with 15% OFF Learn More The study is of great interest since it disputes the common assumptions that Islam is to blame for the conflicts facing citizens in the Middle East. It opens the platform for other researchers to explore other factors that contribute to the conflict. Limitations This study uses information as researched by scholars in conflict resolution and international relations. Majority of scholars have a perception that terrorism is an Islamic ideal. This may however be misleading. By avoiding articles, which already have radical positions on the cause of the conflict in the Middle East, this study will have limited pool of literature resources. Since Islamic is associated with extremism, this study is likely to be criticized by scholars who advance the perspective. In fact, various other factors contribute to conflicts apart from the apparent competition for resources. Literature Review When the British Empire occupation of the Middle East region expired in 1948 leading to the subsequent decl aration of the formation of the Jewish state in Palestine, the communities involved have engaged in the low-level disagreements and seven intensive conflicts (Rowley and Jenis 43). These inconclusive conflicts experienced since 1948 resulted in the territorial acquisition by Israel. The remaining Palestine territory is continuously dismembered by Israel into West Bank societies. These societies live mainly under the shade of Israel military occupation. According to Charles Rowley and Michael Webb, the Middle East conflict emanate from more than soil alone. In fact, there is bitter rivalry between various divisions of Judaism and the adherent of the varied Islam. This stimulated violence or conflicts most of which are directed by Arab to Arab. The Jews and Arabs direct some of the conflicts to the blameless non-combatant. Inherently, there is affable connection between religion and politics in the region. Religion hence becomes a hindrance to the long-lasting political solutions to t he conflict in the Middle East. There is a strong indication that within the contemporary Israel borders, there is intense conflict between customs and democratic politics (Gellman and Vuinovich 132). The Arab population is increasing at a higher rate than the Jews population. This is irrespective of the fact that the migration of Arabs to Israel has reduced significantly. This presents a serious threat to the feasibility of a Jewish state in Israel when the principle of one-man one-vote is respected. In the years to come, a free and fair democratic vote would see the ouster of the Jewish regime considering the high birth rate and life expectancy of the non-Jewish communities. The threat is real considering that by the year 2007, Palestinians already accounted for 20 percent of the population. The situation would get worse if Israel allowed Palestinians and their families to return as fully enfranchised citizens. The country once occupied by a majority of the Arab population will no longer be regarded a Jewish state. The Israel administration acknowledges this factor. According to Cohn-Sherbok and El-Alami (2001), Judaism and Islam have common roots in the Abrahamic background. However, religion and tribe are the main sources of conflicts between the Jews and Arabs. This augments the fact that conflict in the region emanates from the division and distribution of resources. Typically, religions other than Islam embrace the spiritual views of others. The Muslim doctrine does not tolerate other religions. The ethical concern or appeal is that non-Muslims are considered pagans. According to Islam, pagans should be exterminated (Gettleman and Kulish 1). This is ethically wrong according to most scholars. This became apparent during the Westgate siege where non-Muslims were shot making it an inhuman act. However, individuals who could recite Muslim prayer were set free. Discussions In the past evaluation of the road map to harmony in the Middle East, Tyler Cowen ass erts that for any economist the fundamental issue in any alien conflict is why the Coase theorem fails to hold (Cowen 26). The theorem suggests that combat is improbable. Instead of going to war, the opponents should strike some reciprocally advantageous agreements. Both the Palestinians and the Jews are at liberty to autonomy in the historical area of Palestine. The constitutive aspects of a ‘people’ are a history of independence in identifiable land, a separate culture and the capability to recoup autonomy. This view raises the hope that peace can be found in the region if the parties concerned have the goodwill to resolve it. However, given the close to two centuries of conflict in the region, there is no prospect for resolution in the near future. The origin and evolution of the Middle East Conflict Jews have a separate identity that entails the Hebrew language, Jewish religion, common culture, multifaceted legal code, national holidays, common historical narrative and people-hood (Sabel 408). Zionism in the 1880s sought to reconstruct the Jewish national home within Palestine. The region was then an abandoned part of the Ottoman Empire. In 1880, there was large-scale immigration of the Jews into the area. They bought wasteland and settled. Almost half a million Jews immigrated with more than 50,000 Palestinians migrating to the nearby Arab states in search of employment. Turkey relinquished the Ottoman Empire after the World War I to Palestine. The victors reserved the right to dispose the territory acquired from the Ottoman Empire. However, the allies did not annex any territory. Instead, they opted to govern the territories in accordance with the authority to be negotiated by the League of Nations. In its mandate for Palestine, the League of Nations integrated a principle that established a Jewish national home under the 1917 Balfour Declaration (Sabel 410). The League of Nations under the mandate explicitly called for the establishment of the Jewish national home and gave recognition to the self-determination of the Jewish people in Palestine. The principle stated that the mandate would ensure that it placed the region under appropriate political, governance and economic environment that will facilitate the establishment of the Jewish national home. This appeared as the beginning of the conflict that persists in the Middle East to date. In 1938, Nazi Germany was murdering the Jews in Europe systematically through state-sponsored genocide. Many countries refused to accept ships carrying Jewish refugees from docking and had to return them to Europe. The emotional appeal attached to individuals suffering led to an international support for the establishment of the Jewish national home. This was done in the Western Palestine. The east of Jordan River was not part of the Jewish allocation. There was growing tension between Arabs and Jews by 1947. Based on this, the British mandate returned the mandate to the United Nation s. The UN assembly later recommended the partitioning of Western Palestine into a Jewish state, Arab state and Jerusalem (Han and Halim 618). In 1948, the Jewish community declared independence as the State of Israel. The move was rejected by Arab states including Egypt, Syria, Iraq, Jordan and Lebanon who waged war against the creation of the Jewish state. As the Jewish state progressively gained acceptance in the region, it signed peace treaties that recognized borders between Israel, Egypt and Jordan. This appeared as a logical move given that nothing other the peace treaties could end such conflicts. However, the stature of West Bank remained precarious. The signing of peace treaties with other states recognizes the borders of Israel as former demarcations by the British mandate (Shamir and Shikaki 187). The growing population and resource interests by Israel in the West Bank region made Israel to enter gradually into Gaza Strip and adjacent areas in later days. During the era o f British mandate, the whole of Palestine west of River Jordan was assigned the area where the Jewish national home would be established. According to the UN 1947 Partition plan, the Eastern part and the Gaza Strip would form a sovereign Arab state. After the 1948 war, this area and East Jerusalem fell under Jordanian rule. The entire area was consequently incorporated into Jordan under the name West Bank (of Jordan). The 1967 war was triggered between Israel and neighbor states namely Syria, Jordan and Egypt when Egypt imposed a blockade on the Strait of Tiran. This closed the Gulf of Aqaba. By the time the war ended, Israel had acquired the control of the Gaza Strip, East Jerusalem, West Bank, Golan Heights and the Sinai Peninsula. Successive Israel administration rarely gives an indication of returning the region to the original state of Jordan despite multiple interventions by interested parties. The UN Security Council intervened through the adoption of Resolution 242. The reso lution was non-binding and Israel took advantage of the provisions therein. The resolution called for an amicable solution, establishing just and lasting peace for the region. However, Israel was to withdraw from the recently occupied territories. All parties were to respect the sovereignty, integrity and political independence of every state. People in the region were entitled to peaceful co-existence according to the resolution. Irrespective of the pressure by adjacent states for Israel to vacate the region, Israel forces continue to oppress Palestinians. It administers the region according to the international rules of occupied territory. The Palestinian population has been decreasing in the occupied territory with Israel not showing any foreseeable ceding of the territory. Thus, the solution to the Middle East conflict will be based on mutual agreement between Israel and neighbors who Israel demands must recognize its borders as was demarcated by the British mandate (Frederiksen 42). Conclusion The Kingdom of Jordan, which is an Arab state, was created in what was formerly referred to as the Eastern Palestine. A Jewish state was created in part of Western Palestine. The area between the two states called the West Bank remains undetermined. The biggest population amongst the West Bank occupants is the Palestinian Arabs. According to natural justice, the population is entitled to self-rule. The undetermined area was embraced by the League of Nations in the region earmarked for Jewish national home. Conversely, an accord that established the Palestinian state dubbed Israel would be required to surrender any lawful claims in the West Bank. The road to peace in the Middle East as developed in the Oslo 1 and 2 assumes that both Palestine and Israel have stakes in harvesting the benefits of a negotiated settlement. Evidence indicates that none of the two sides is interested in such an arrangement. Considering that, Palestinian supporters are not likely to surrend er their self-determination right or any part of the West Bank, Israel will remain without any place on the map of Middle East. The competition for territories is a major cause of the conflict in the Middle East. The parties involved do not indicate strong religious position compared to the position taken in view of resources including land. The resolution of the Middle East conflict shall only be realized when Israel and Palestine lay aside their hard stances and hold peace talks. Although the West Bank was included in the partition for the Jewish national home, Israel will have to relinquish any legal claims on the West Bank. On its part, Palestine will have to agree to the Jewish right of self-government in the State of Israel. This will pave way for other negotiations such as the status of Jerusalem, settlements, borders, water resources and security arrangements. Works Cited Cohn-Sherbok, Den and D. El-Alami. The Palestine-Israeli Conflict, Oxford: One World, 2001. Print. Cowen , Tyler. â€Å"Response to Steve Plaut.† Public Choice, 118.2 (2004): 25-27. Print. Frederiksen, Harald. â€Å"A Federation of Palestine and Jordan: A Chance for Peace?† Middle East Policy, XIV. 2 (2007): 30-43. Print. Gellman, Mneesha and Mandi Vuinovich. â€Å"From Sulha to Salaam: Connecting Local Knowledge with International Negotiations for Lasting Peace in Palestine/Israel.† Conflict Resolution Quarterly, 26.2 (2008): 127-148. Print. Gettleman, Jeffrey and Nicholas Kulish. â€Å"Gunmen Kill Dozens in Terror Attack at Kenyan Mall.† The New York Times, 21 Sept. 2013: 4. Print. Han, Eulalia and Rane Halim. â€Å"Australian Public Opinion on the Israel–Palestine Conflict: Implications in the Context of Arab Revolutions. Australian Journal of Political Science, 46.4 (2011): 617-632. Print. Rowley, Charles and Taylor Jenis. â€Å"The Israel and Palestine Land Settlement Problem: An Analytical History, 4000 B.C.E. – 1948 C.E.† Public Choice, 128.1(2006): 41–75. Print. Sabel, Robbie. â€Å"International Legal Issues of the Arab-Israel Conflict.† II JEAL, 2.1(2010): 407-422. Print. Shamir, Jay and Kay Shikaki. â€Å"Determinants of Reconciliation and Compromise among Israelis and Palestinians.† Journal of Peace Research, 39.2 (2002): 185–202. Print. This essay on Middle East Conflicts was written and submitted by user Zaladane to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Friday, March 20, 2020

Coclear implant controversy essays

Coclear implant controversy essays Cochlear implant technology has advanced tremendously over the past 20 years. Deaf adults, deaf and hearing parents of deaf children, and family members have strong feelings regarding cochlear implants. There are some who say "My child should remain deaf and part of the deaf community. However, some individuals who belong to the hearing world view cochlear implants as a magnificent advancement in technology to help the deaf to hear. I believe that both culture and community have a major impact on an individuals life. If the parents of a child who is deaf believe that cochlear implants will change or distort the childs sense of culture or community, the child should remain without the implant until he/she is able to make their own decision. A cochlear implant is an electronic device that restores partial hearing to the deaf. It is surgically implanted in the inner ear and activated by a device worn outside the ear. Unlike a hearing aid, it does not make sound louder or clearer. Instead, the device bypasses damaged parts of the auditory system and directly stimulates the nerve of hearing, allowing individuals who are profoundly hearing impaired to receive sound. The most common language among individuals who are profoundly deaf is American Sign Language (ASL). However, many children who received their implant at a young age have learned to talk and have not needed signs. A number of these children are fully integrated into their neighborhood schools, socialize with normally hearing children, talk on the telephone, learn popular words and slang from watching and hearing their videos, and in general are living lives as hearing and speaking children. Members of Deaf Culture do not view their deafness as a disability. Individuals belonging to Deaf Culture believe that cochlear implants are a threat to their identity and their language, American Sign Language (Koch, 2001). Yet, many times individuals want to orally communicate ...

Wednesday, March 4, 2020

The #1 Critical, Fundamental Strategy of ACT Reading

The #1 Critical, Fundamental Strategy of ACT Reading SAT / ACT Prep Online Guides and Tips You only need to know one fundamental rule to do well on ACT Reading, and it’s not all that complicated. That rule is this: There’s only one correct answer choice for every question, and the other three answers can be eliminated based on definitively incorrect elements. In other words, the questions on the ACT Reading section are NOT subjective in any way! In this article, I’ll go through the types of incorrect answers you’ll see on the ACT Reading section and how to ruthlessly eliminate them so you’re only left with one solid winning choice. The Reasons Behind the Rule As we all know, the ACT is a standardized test.This means that the more people challenge the answers to the questions, the less validity it has as a measurement of student ability. The answers to all questions, even in areas that are usually more subjective like reading, have to be unambiguous.The only way to accomplish this is to restate something from the passage. Therefore, every answer must be DIRECTLY and CLEARLY supported by the text.If there’s no direct evidence, it’s not the correct answer.Otherwise, the ACT would encounter challenges to its questions, weakening its credibility.Once you get into the realm of literary interpretation, standardization breaks down. There are just too many ways of interpreting texts. This means you shouldn't make any assumptions on the test. What the passage says is what it means; even for inference questions, you can always find concrete evidence in the text for your answers.Now let’s take a look at the types of answers you should learn to eliminate. Types of Incorrect Answer Choices on the ACT Reading Section Incorrect answer choices on the ACT Reading section will fall into one of four categories. Once you do a fewpractice questions, you’ll be able to identify which answers fall into which problem areas. Category 1: Irrelevant This is an answer choice that has no evidence whatsoever in the passage - it’s just stuck in there amongst more realistic answers. Here's a sample question to show you what I mean: According to the passage, Cho would have determined that volunteers had experienced a placebo effect if which of the following procedures had created increased activity in the visual cortex of the brain? A. Flashing a light in front of themB. Stimulating one of their vision-related acupointsC. Having them read an eye-examination chartD. Stimulating a place that was not a visual acupoint In the passage, it states that "To eliminate the possibility of a placebo effect, Cho also stimulated a nonacupoint, in the big toe." The correct answer in this case is clearly D based on the passage. An example of an irrelevant answer choice would be C, "Having them read an eye-examination chart", because nowhere in the passage is the reading of an eye-examination chart mentioned as a part of the experiment. Why is this a dangerous option? Some test-takers are unaware that the passage doesn’t need to directly contradict an answer choice to make the choice wrong.Students might see an irrelevant answer choice and think it could be right because they missed something or the passage didn’t say it WASN'T true. Irrelevant answers are pretty common across the board, but they usually show up more in detail questions where students might think they just missed the part of the passage with evidence for the irrelevant answer. If a choice seems totally random, don’t assume the ACT wouldn’t put an obviously incorrect answer on the test. They would and they do, so don’t get fooled! After you read this article you're gonna have 20/20 vision on the ACT. Figuratively speaking. Category 2: Opposite This is an answer choice that is the exact opposite of what’s stated in the passage. Take this question as an example: Information in the second paragraph reveals that the family's response to the grandfather's error with the crutches is to: A. find a workable remedy for itB. lay the blame on the narratorC. praise him for more successful projectsD. fix what wasn't wrong in the first place In the passage, the narrator uses crutches that were constructed by his grandfather, but his grandfather forgets to put rubber tips on them so he keeps falling. The family's response is to simply "buy the rubber tips and put them on the crutches". The opposite answer out of the choices given is D, "fix what wasn't wrong in the first place", because the actual solution is to fix what WAS wrong. The correct answer is A, "find a workable remedy for it". Why is this a dangerous option? The ACT is counting on people rushing and not reading carefully enough.If the answer choice uses the same words that are in the passage, it’s easy to make a silly mistake and choose it because you missed a â€Å"not† (or, in this case, a "n't") in there. You'll often see opposite answers in detail questions because these questions are the most straigtforward, so most people don't focus too much on them. Read the questions carefully to avoid falling into this trap, and check your answers at the end of the section! Category 3: Concept Jumble This is an answer choice that incorporates concepts from the text but does so in a slightly confused order or relationship so that they don’t actually make sense as an answer to the question. Let's use this question as an example: The word miracle in line 52 refers most specifically to the way in which: A. brain function disorders are cured.B. unique handicaps are compensated for.C. different areas of the brain work together.D. the creative potential of disease is revealed. Here's the sentence from the passage that includes line 52: "The miracle is how they all cooperate, are integrated together, in the creation of a self." In the context of the passage, "they" refers to different areas of the brain; therefore, for this question, C is the correct answer. An example of a concept jumble answer would be D, "the creative potential of disease is revealed". This is because the main point of the passage is the fact that certain diseases reveal the creative potential of the brain to rewire itself. Even though D doesn't make sense as an answer to this specific question, it is still a concept that is discussed in the passage. Why is this a dangerous option? Much like opposite answer choices, concept jumble answer choices count on you rushing and not reading carefully enough. You might remember something being mentioned in the text and go with an answer that contains that same concept but not read closely enough to realize the answer doesn’t actually make sense. These types of answer choices are common on big picture questions that ask about the main points of passages. This is when it's easiest to confuse you because the answer has to cover broader themes or connect complex ideas. Again, read carefully! Don’t make assumptions, and be sure you know exactly what the question is asking before jumping to conclusions about the answer. Brains be crazy. Don't let yours run wild on the ACT. Category 4: Plausible interpretation This is an answer choice that offers a reasonable interpretation of the passage but is not evidenced directly in the text. We'll use this question as an example: The main function of lines 64-66 in terms of the eighth paragraph as a whole is to: A. give a sense of proportion to the numbers provided earlier in the paragraph.B. point out the limitations of the evidence provided by the Iowa scientists.C. supplement the paragraph's description of the comets with additional details about their size and capacity.D. provide readers with a sense of how old the planet really is. These lines read "That may not seem like much, but when talking about a planet billions of years old, it adds up." This refers to a statement earlier in the paragraph that comets bombarding the Earth's atmosphere would produce enough water vapor to add an inch of water to the planet's surface every 10,000 years. The real answer to this question is A because lines 64-66 serve mainly to put the earlier numbers in perspective. An example of a plausible interpretation answer would be D, "provide readers with a sense of how old the planet really is". The sentence does give a sense of how old the planet really is, so that could plausibly be its purpose in the paragraph. However, if you read closely, answer choice A is much more logical as a rationale for the placement of the sentence. Why is this a dangerous option? This is probably the MOST dangerous type of wrong answer choice for students who aren't prepared for the ACT.If you’re looking at a passage on the test the same way you would look at something you’re reading in English class, it's easy to get trapped by an answer that’s plausible but not objectively true. These options are especially problematic (and prevalent) with inference and function questions, because you are being asked to look beyond the literal details of the text. In these cases, remember that you will never have to look so far beyond what's written that there's nothing in the text that directly supports your answer. Again, don’t choose any answer that doesn’t have concrete support in the passage. Even if it could be correct, if you don’t see the evidence you need to eliminate it. The Fundamental Rule in Action Let’s work on identifying and eliminating wrong answer choices for a real ACT Reading question. Here’s the question: When the narrator refers to the cosmonaut as "a man without a country" (lines 83-84), she is most likely directly referring to the: A. cosmonaut's feeling that he is now a citizen of space, not the former Soviet Union.B. cosmonaut's unrealized expectation that he will be treated like a hero.C. political transformation that occurred while the cosmonaut was in space.D. sixteen months that the cosmonaut spent in orbit around Earth. And here’s the section of the passage you’ll need to refer to: I nod or laugh on cue, while I try to read upside-down a story in the would-be journalist’s newspaper that has caught my eye. It is about the Russian space station and the cosmonaut who had been up in orbit during the takeover attempt and ultimate dissolution of the Soviet Union. After sixteen long months, they are bringing the capsule back. While the train carries me back to my current home and away from my former, I keep thinking about that poor cosmonaut coming back to find his whole world changed, to find himself a man without a country - at least without the country he left behind. L8r, h8rs Step 1: Figure Out What the Question Is Asking We know the answer is related to a specific detail in the text based on the phrase "directly referring to" in the question, and we're given the line number, so we can find it pretty easily.The question could be rephrased to read â€Å"What fact from the passage does the phrase ‘a man without a country’ refer to?† Our goal is to find a direct connection in the passage between a fact stated by the narrator and her description of the cosmonaut. Step 2: Read the Lines Referenced in the Question Here's the sentence containing the "man without a country" line: While the train carries me back to my current home and away from my former, I keep thinking about that poor cosmonaut coming back to find his whole world changed, to find himself a man without a country - at least without the country he left behind. Just reading those lines doesn’t quite give us the information we need.We have to read the whole paragraph - there must be something before that sentence that explains why the narrator says what she says about the cosmonaut. Based on the rest of the paragraph, it seems like what triggered the â€Å"man without a country† line was the fact that the cosmonaut’s home country, the Soviet Union, was dissolved while he was in space. The article the narrator reads is about "the Russian space station and the cosmonaut who had been up in orbit during the takeover attempt and ultimate dissolution of the Soviet Union." (bolding added for emphasis) The end of the lines referenced in this question, "at least without the country he left behind," really brings this point home.The phrase referenced in the question ("man without a country") could ONLY be referring to the political changes between the Soviet Union as the cosmonaut knew it before he left and the country he will find when he arrives home. Step 3: Go Through the Answer Choices, and See Which One Sticks! Choice A:cosmonaut's feeling that he is now a citizen of space, not the former Soviet Union This is an example of a plausible interpretation answer choice. It would be reasonable to infer that the cosmonaut could have this feeling after being in space for so long, butnowhere in the passage is this feeling referenced. No matter how tempted you are to pick these types of choices, remind yourself that nothing short of concrete evidence should be enough to sell you on an answer choice. Cross it out! Choice B:cosmonaut's unrealized expectation that he will be treated like a hero This is an example of an irrelevant answer choice. This has nothing to do with anything in referenced in the passage about the cosmonaut.Don’t let answers like this trick you - even if you think this is a possible scenario, you can’t make any assumptions on the ACT. Cross it out! Choice C:political transformation that occurred while the cosmonaut was in space This answer choice looks good. We can find direct evidence in the paragraph above for this answer.We know that the cosmonaut â€Å"had been up in orbit during the takeover attempt and ultimate dissolution of the Soviet Union.† This is what is being referenced in the line cited in the question.The cosmonaut is coming back to â€Å"find his whole world changed† in a political sense. Keep this one! Choice D:sixteen months that the cosmonaut spent in orbit around Earth This is an example of a concept jumble answer choice. Yes, the cosmonaut did spend sixteen months in space. This is directly stated in the passage (which is what makes this answer different from a completely irrelevant choice). However, the fact about him spending sixteen months in space doesn’t answer the question that’s being asked.The concepts of the cosmonaut being â€Å"a man without a country† and the length of his time in space are not meaningfully linked by the author of the passage. Cross it out! Ok, looks like we’re bubbling in C! This process might not take as long on the test, but it’s helpful to walk through it and see the steps so you can understand exactly why all three incorrect answers can be eliminated. Once you accumlate enough practice, eliminating wrong answers will seem second-nature! Summary The fundamental rule of ACT reading is that three out of four answer choices can always be eliminated! The types of wrong answers you’ll see include: Irrelevant answer choices Opposite answer choices Concept jumble answer choices Plausible interpretation answer choices Every question you see on the ACT Reading section can be answered correctly by eliminating these types of answer choices until you are left with the one option that is evidenced directly in the text. Remember that, and you’ll ace this test! What's Next? Need more tips for ACT Reading? Take a look at these articles on how to read passages, how to answer vocabulary in context questions, and how to avoid running out of time. You should also check out this article on what's tested on the ACT Reading section and this one on the four types of passages you'll see. Now that you have all this great insight into the ACT Reading section,take a practice test to hone your skills even more! Want to improve your ACT score by 4 points? Check out our best-in-class online ACT prep program. We guarantee your money back if you don't improve your ACT score by 4 points or more. Our program is entirely online, and it customizes what you study to your strengths and weaknesses. If you liked this Reading lesson, you'll love our program.Along with more detailed lessons, you'll get thousands ofpractice problems organized by individual skills so you learn most effectively. We'll also give you a step-by-step program to follow so you'll never be confused about what to study next. Check out our 5-day free trial:

Sunday, February 16, 2020

Starting a Business Online Assignment Example | Topics and Well Written Essays - 1000 words - 1

Starting a Business Online - Assignment Example They may think the prices are too high and since a sales person is not in front of them to convince them, impulse buying may be limited. Opportunities: After going online, the clothing store can explore and tap a niche market to differentiate itself from the competition. It can position some products as unique to the area in which the store is located. Moving beyond geographical boundaries, there is also an opportunity to build a well-known brand name and more credibility. We can engage more people online, develop a customer database and send them offers/E-greetings etc. in order to create some customer loyalty. Customers who live far away can be expected to pay a visit to the store when they come to Jersey Shore boardwalk. Threats: There are many online stores selling clothing, with very strong channels of distribution and more financial resources. Many have already built a name for themselves so it may be hard to convince customers to buy from a lesser known store. Some competing stores will have more knowledge of foreign markets and perhaps representatives there who can keep them abreast of any changes in those markets in terms of buyers’ needs, affordability, market size/growth, etc. Engaging in e-Commerce means that the business will become an international business and one will have to consider factors such as trust, culture, language, government and infrastructure when catering to foreign markets. First of all, initially the store will select and focus on a few foreign markets, which are close in terms of geographical distance as well as in terms of language, culture, etc. For instance, products can be supplied to the United Kingdom and some other European countries. Of course, the current fashion trends in these countries will need to be looked into but chances are they will be similar. Their culture in terms of clothing is the same, so one can expect them to buy t-shirts, tunics, skirts, pants, etc. English is the

Monday, February 3, 2020

Media represent females at a particular sporting event-wimbledon event Literature review

Media represent females at a particular sporting event-wimbledon event upcoming one for this year - Literature review Example Research Hypothesis The above mentioned research questions, in a broader sense will be explored and analyzed to test and validate the below mentioned research hypothesis: The media representation of females in the sporting events is biased and prejudiced. Justification for Using the Qualitative Approach to Test the Research Hypothesis The given research will exploit the qualitative methods and approaches to test the proposed research hypothesis. A qualitative approach is highly suitable for testing the proposed hypothesis owing to a variety of reasons. Not to say, that a qualitative approach towards research has its specific advantages and flaws. Qualitative research has primarily to do with the qualitative phenomena that are the phenomena that have to do with quality or kind (Newman & Benz 1998). For example, in the research under consideration, the qualitative research undertaken will have to do with the quality or kind of the media representation of women in sporting events. Quali tative research is a valid form of scientific research. Qualitative research tends to sort out answers to questions. It adheres to s systematic and predefined procedure used for testing a research hypothesis. ... the undertaken research is not only to test the proposed hypothesis but also to cull out insights that are of relevance to the future research in related disciplines. In the context of the research topic under consideration, a qualitative approach will be highly suitable in exploring the values, behaviour and attitude of media towards the representation of women in sporting events. This qualitative research will provide the research scholar with the complex textual information regarding how people experience the representation of women in sporting events and what do they think about it. Besides, it will solicit information regarding the human side of the issue under consideration (Phillimore & Goodson 2004). It will help the research scholar better understand and interpret the complicated reality pertaining to the media representation of women in sporting events and its implications for further research in varied disciplines. The nature of the research hypothesis to be tested is such that it defies all attempts to quantify or accurately measure the type and nature of media representation of women in sporting events, and hence a quantitative approach will not be suitable and appropriate (Lankshear & Knobel 2004). A qualitative approach towards the proposed research offers varied advantages over a quantitative approach. The first and foremost advantage of qualitative research is that it accords a great degree of flexibility to the research scholar (Bowling 2002). The quantitative methods are usually inflexible and are mostly not appropriate for testing the type and kind of research hypothesis under consideration. When it comes to quantitative research, the common methods it uses to collect data such as questionnaires and surveys do tend to pose the same questions to all

Saturday, January 25, 2020

Types of Mathematics and Engineering

Types of Mathematics and Engineering Engineering: Engineering is the word that does not have proper definition. Every person thinks with different point of view so create different definition but most commonly used definition of engineering is, this is the practical application of science to commerce or industry. As we know that the work of scientist is to know, the engineer to do i.e. the engineer brings the knowledge from science to solve the problems. Engineering also give account of costs, safety, performance and limitations of the given resources. Mathematics: Mathematics is defined as the study of quantities and relations with the help of numbers and symbols. So, mathematics and engineering work together as they are right hand to each other because engineering uses mathematical operations in calculation of their projects. Mathematics is very famous in modern industry. So, mathematics is found in every sector of the job market as in engineering research, telecommunications, computer services and software, energy systems, computer manufacturers, aerospace and automotive, chemicals and pharmaceuticals, and government laboratories, among others. Different types of mathematics Geometry Trigonometry Calculus I and II Linear Algebra Differential Equations Statistics. 1) Geometry:Geometry ( geo = earth, metria = measure) is a part of mathematics deals with the size, shape, relative position of figures and also includes solving of space. Geometry is one of the oldest sciences we use till now. FIG; Representation of different shapes 2) Trigonometry: Algebra is the branch of mathematics concern with the study of rules of operations and the things constructed from them, including terms, polynomials, equations and algebraic structures. It works with the geometry, analysis, topology, combinatory, and number theory, algebra is the one of the most important part of the mathematics. Statements based on these variables are solved by using the rules of operations that apply to numbers, eg: multiply, subtraction, addition, etc. FIG: A polynomial equation 3) Calculus: Calculus (It is a Latin word, calculus, a small stone used for counting) is a branch in mathematics works on limits, functions, derivatives, integrals and infinite series. This part of mathematics deals with a major part of modern mathematics education. It is divided into two major branches, differential calculus and integral calculus. It is the study of change occurs on the limits, same as that of geometry which is the study of shapes and algebra is the study of change, in the same way that geometry is the study of shape and algebra is the study of operations and their application to solving equations. Calculus is very much used in science, economics and engineering and can solve using calculus we cant imagine its solution without calculus. Differential Equations Integral Calculus 4) Linear Algebra: Linear algebra is a branch of mathematics deals with the study of vectors, vector spaces (also called linear spaces), linear maps (also called linear transformations), and systems of linear equations. Vector spaces are the very important part in modern mathematics; thus, linear algebra is widely used in both abstract algebra and functional analysis. 5) Differential Equations: A differential equations are the mathematical equations for unknown functions of one or more variables that relate the values of the functions by itself and its derivatives. Differential equations play a very important role in physics, engineering, economics and other subjects of science. Differential equations are use in almost every area of science and technology. Newtons Laws also use differential equations which allow one to relate the position, velocity, acceleration and various forces acting on the body and state this relation as a differential equation for the unknown position of the body as a function of time. 6) Statistics: Statistics is the part of mathematics, as it is basically the science of making good and efficient use of numerical data related to groups of individual numeric. It basically deals with not only the collections, analysis and interpretations of the collected data, but also the planning of the collection of data. Different types of engineering are: Computer science engineering. Chemical engineering. Civil engineering. Mechanical engineering. Electrical engineering. Aerospace engineering. Electrochemical engineering. Nuclear engineering. Marine engineering. Architectural engineering. Environmental engineering. Let us discuss them separately: 1) Computer science engineering: All computer programs do some form of counting as a small part of a task. Counting a hundred items does not take a long time, even without a computer but some computers may have to count a billion items or more. If the counting is not done efficiently, it may take days for a program to finish a report which may take few minutes to check. For example, when we want to find winning lottery ticket numbers of all lottery tickets. There are various techniques, and tools, etc. commonly used in software. Examples include: Boolean Algebra Object Oriented Programming Data Structures (lists, sets, queues, stacks, etc.) Algorithms (sorting, searching, traversing, etc.) Relational Theory Set Theory Type Theory The above examples are based on mathematical calculations. 2) Chemical engineering: Mathematics is very useful in preparing various components of compounds, as compounds are made of different chemicals so addition of chemicals are properly measured and the quantity to be put are calculated by different mathematics forms, as follow: Geometry Trigonometry Calculus I and II Linear Algebra Differential Equations Statistics. 3) Civil Engineering: Civil engineering also cannot move without mathematics as this engineering also includes various types of calculations for a work to be going on. For example: We must calculate how much strength a straight bar will bear (like a bridge) before breakage. How much weight can a cable of c amount of strands take before it pulls apart? The branch mathematics used in this engineering is as follow: Geometry Differential Equations Relational Theory Statistics. 4) Mechanical engineering: The main work of mechanical industry is manufacture industrial machinery, consumer products, and etc. They may make sketches and rough layouts, record and analyze data, make calculations and estimates and all the above things need mathematics. This engineering also includes topics as thermodynamics, heat transfer, fluid mechanics, machine design and mechanics of materials, manufacturing, system dynamics, numerical modeling, vibrations, turbo machinery, combustion, heating, ventilating, and air conditioning which also needs physics which is based on math. The different forms of mathematics which mechanical engineering want are as follows: Calculus 1, 2, and 3 Linear Algebra Differential Equations. 5) Electrical engineering: Mathematics is also very helpful in electrical engineering. As preparation of circuits consist of many calculations if we want efficient circuit to be placed. Mathematics is helpful as follows: a) Modeling and study of electric circuits using mathematical differential equations of first, second and higher orders. b) The design of system such as filters using Laplace and Z transforms. c) Electrical applications for motion using special equations. So, this engineering follows following branches of mathematics: Arithmetic Algebra Geometry Calculus Differential equations Complex analysis Probability and statistics. For example: 5 gauge wires can carry an amount of current, with a loss of b over c distance. How much wire of that size can we have to lay before we lose too much current for specific circuit? 6) Aerospace engineering: The aerospace engineering is for manufacturing and maintenance of aircraft and space vehicles. This engineering uses computer and communication systems. So, this engineering includes all the branches of math which are included in computer engineering and mechanical engineering. They are: Calculus 1,2,3 Linear Algebra Differential Equations. 7) Electrochemical Engineering: The electrochemical engineering is the engineering which is the combination of both electrical as well as chemical engineering. So, this engineering also needs various operations and calculations for production of various components used in different products. 8) Nuclear engineering: The nuclear industry consist of various tasks such as production, handling, and use of nuclear fuel and the safe disposal of waste produced by the generation of nuclear energy To be a nuclear engineer a person need to have proper knowledge of physics, computer, chemistry and mathematics so, in short a person should have proper knowledge of all fields of science including mathematics. 9) Marine Engineering: As we know that this engineering is related to Ships sailing in the oceans and seas. Ships has to find their way in the water by measuring the directions as there are no mile stones in water as on land. To find out the direction lots of calculations has to be done which need mathematics. The location of the ship is finding out by use of mathematics with combination of physics. 10) Architectural Engineering: Architectural Engineering is a type pf engineering which is used to construct, plan and design of buildings and other structures. So, these work cant be completed without using calculations and calculations use mathematics. Suppose if an engineer has to design bridge it ahs to do various calculations, we do have formula for calculating strength of bridge S=C(1-e^-kt) Where S=strength of bridge C=Constant k=Constant t=time 11) Environmental Engineering: This engineering is related to the developing methods and devices used in controlling, preventing the environmental disasters. In this the scientist and environmental engineers check and develop equipment related to air pollution and recycling of waste products. Water is also inspected and water treatments are also developed. The all above mention work need lots and lots of mathematical calculations. As inspection of various environmental disasters need calculation and there remedies also dont go without calculations. So, again mathematics is used here. Conclusion: So, from our above discussion we concluded that engineering is very broad branch and mathematics plays a very important role in it. As I had already discussed the use of mathematics in engineering. We have to do calculations in almost every engineering to some or large extend.

Friday, January 17, 2020

Tjs Product Mix

Summary of the Problem: TJ’s, Inc. , makes three nut mixes for sale to grocery chains located in the Southeast. The three mixes, referred as the Regular Mix, Deluxe Mix, Holiday Mix. Now TJ’s is committed to using the available nuts to maximize profit of the fall seasons, and they must satisfy the received orders. Problem Solving Approach: This problem was solved using Excel Solver LP Programming. The decision variables are pounds of each type of Mix. The objective function was a formula of profit contribution for each Mix.The constraints are the nuts purchased the following shipment and the orders that need to be satisfied. The following summarizes the variables and coefficients of the mathematical model: Variable or CoefficientUnit of MeasureDescription RPoundsPounds of Regular Mix DPoundsPounds of Deluxe Mix HPoundsPounds of Holiday Mix DescriptionRegularDeluxe HolidayShipment amountCost per shipment Orders (Pounds)1000030005000 Almond Consist percentage0. 15 0. 20 0 . 25 60007500 Brazil Consist percentage0. 5 0. 20 0. 15 75007125 Filbert Consist percentage0. 25 0. 20 0. 15 75006750 Pecan Consist percentage0. 10 0. 20 0. 25 60007200 Walnut Consist percentage0. 25 0. 20 0. 20 75007875 Profit (Dollars) ( Not include cost of nuts) 1. 6522. 25 The following is the mathematical formulation of the problem: Maximize1. 65R+2D+2. 25HObjective function Subject to: 0. 15R+0. 2D+0. 25H= 10000 Deluxe 10625>= 3000 Holiday5000>= 5000 Constrains2Nuts Used Available Almond6000

Thursday, January 9, 2020

An Assignment on a Marketing Research Proposal - Free Essay Example

Sample details Pages: 4 Words: 1165 Downloads: 8 Date added: 2017/06/26 Category Marketing Essay Type Case study Did you like this example? ASSIGNMENT ON MARKETING RESEARCH PROPOSAL Table of Content CONTENT Pg No. Executive Summary 3 Background 3 Problem Definition 3 Approach to the Problem 4 Research Design 4 Field/Data Collection 5 Data Analysis 5 Cost and Time 5 Validity and Reliability of Market Research 6 Appendix 7 Reference 8 Executive Summary I have prepared this report proposal on an airline company called Oman Air. In this report you will find a compact profile on Oman Air. In this report I am considered as the market researcher of Sirius Marketing and Social Research Ltd. Here Oman Air has assigned me as their market researcher to find a solution of their problem which is nowadays the airline company is not getting that much response in their issuing of tickets. In this report you will find the data collection methods, broad components of my research problem, data analysis and the full planning of my research methods. Sirius Marketing and Social Research Ltd. is taking Tk 200,000 for doing this research from Oman Air and the company is willing to pay the money to the research company on the basis of the companyà ¢Ã¢â€š ¬Ã¢â€ž ¢s goodwill. Background Oman Air can trace its root back to 1970, when Oman International Services (OIS) was established. The company became a civil aircraft ground h andling provider atBeit Al Falaj Airport.In 1972, OIS moved its operations to the new terminal atSeeb International Airport. The company took overGulf Airà ¢Ã¢â€š ¬Ã¢â€ž ¢s Light Aircraft Division in 1977, before establishingAircraft Engineering Divisionin the same year. Swiftly expanding civil aviation industry of Oman led OIS to the building of several facilities à ¢Ã¢â€š ¬Ã¢â‚¬Å" including workshops, hangers and in-flight catering à ¢Ã¢â€š ¬Ã¢â‚¬Å" to provide for the increase in their activity. Oman Air was completely established in 1981. But nowadays the airline company is not getting that much response in their issuing of tickets. For example, even in the last year 2013 they had 70 lakh tickets booked but in this year of 2014 till now they have got only 20 lakh tickets booked. Problem Definition Till now Oman Air has a good reputation but gradually losing their customers is not normal for the company. The possible reasons for losing their customers may be their air hostessà ¢Ã¢â€š ¬Ã¢â€ž ¢s behaviour towards the customers in the flight became bad or is not good as before and the airline company is using old aircrafts which was arising technical issues. Approach to the Problem Nowadays as the company Oman Air is losing customers and having a loss in their company they wanted Sirius Marketing and Social Research Ltd. to find a solution for it. The possible solutions to the problem can be they can re-train the air hostesses to make their behaviour good with the customers. They can use the stored money which Oman Air has for future use and buy new aircrafts or repair the technical problems. Research problems Questions: Don’t waste time! Our writers will create an original "An Assignment on a Marketing Research Proposal" essay for you Create order Is Oman Air using old aircrafts which is unsafe for the customers? H1: Yes they are using old aircrafts which is very unsafe for the customers. H2:No they are not using any old aircrafts which is unsafe for the customers. Are the air hostesses of Oman Air misbehaving with their customers? H1: Yes the air hostesses are misbehaving with the customers H2: No the air hostesses are not misbehaving with the customers. Research Design I am considered as the market researcher of Sirius Marketing and Social Research Ltd. Here Oman Air has assigned me as their market researcher to find a solution of their problem which is nowadays the airline company is not getting that much response in their issuing of tickets. In this report you will find that descriptive research is done to solve this problem. To solve this problem I did a questionnaire survey on the customers of Oman Air. The questionnaire survey was completely based on random sampling. The questionnaire is attached in the appendix. Basically the research is done to make an improvement in Oman Air so that their level of customers will reach to the previous level. Field/Data Collection I am considered as the market researcher of Sirius Marketing and Social Research Ltd. Here Oman Air has assigned me as their market researcher to find a solution of their problem which is nowadays the airline company is not getting that much response in their issuing of tickets. Sirius Marketing and Social Research Ltd. is taking Tk 200,000 for doing this research from Oman Air and the company is willing to pay the money to the research company on the basis of the companyà ¢Ã¢â€š ¬Ã¢â€ž ¢s goodwill. To do the research I am using primary research method and doing qualitative questionnaire survey using random sampling. I am also using secondary information to study about the company. Data Analysis To bring a solution to Oman Airà ¢Ã¢â€š ¬Ã¢â€ž ¢s problem after gathering the information or data I used analysis methods like hypothesis, multivariate analysis and etc. After doing the analysis the research will be completed and will be able to present a solution to the company. Cost and Time When talking about cost Sirius Marketing and Social Research Ltd. is taking Tk 200,000 for doing this resea rch from Oman Air and the company is willing to pay the money to the research company on the basis of the companyà ¢Ã¢â€š ¬Ã¢â€ž ¢s goodwill and another reason for which the company agreed to pay this amount is that it rather than other companies Sirius Marketing and Social Research Ltd. is wanting less money. The research company will do this research within 2 months and this is very convenient for Oman Air. The research company will keep Tk 120,0000 for their company and will use Tk 80,000 for the research. Validity and Reliability of Market Research Validity and Reliability is very important to maintain for research firms. Here I can show validity and reliability of the primary data which is the questionnaire survey for which I gathered photographs of the interviewer and the customers during the questionnaire and secondary source by showing them from where I collected the data. I chose to collect both primary and secondary data cause primary data is most of the time authen tic as it is always collected for known purpose and secondary data are always easy to collect as they are already collected before. Appendix QUESTIONNAIRE SURVEY FOR OMAN AIR TO THE CUSTOMERS Please give a tick mark on the blank space. Are you happy about Oman Airà ¢Ã¢â€š ¬Ã¢â€ž ¢s service? Yes_ No_ Are the airline giving you enough satisfaction while travelling? Yes_ No_ Is Oman Airà ¢Ã¢â€š ¬Ã¢â€ž ¢s staff behaving welcomingly with you? Yes_ No_ Do you find the price of the flightà ¢Ã¢â€š ¬Ã¢â€ž ¢s ticket efficient? Yes_ No_ While travelling do you find the flightà ¢Ã¢â€š ¬Ã¢â€ž ¢s environment comfortable? Yes_ No_ Do the cruises working in the plane fulfil your necessities while travelling? Yes_ No_ Reference oman air. 1981.oman air. [ONLINE] Available at:https://www.omanair.com/en/. [Accessed 15 May 2014]. oman air. 1981.oman air. [ONLINE] Available at:https://en.wikipedia.org/wiki/Oman_Air. [Accessed 15 May 2014] oman air. 1981.oman air. [ONLINE] Available at:https://en.wikipedia.org/wiki/Reed_Business_Information. [Accessed 15 May 2014]. Malhotra, Naresh K., 2011.Marketing Research. 6 th ed. India: Pearson. 1